You leave this place thinking exactly that; life. is. good. Because there is finally somewhere in london to buy fresh cold pressed juices? Because everything you’ve just consumed has provided you with essential vitamins and nutrients and revitalised your entire body? Because you have just tried the greatest chia seed pudding you ever have and ever will? Likely all of the above will contribute to your improved mood on exiting this chilled little gem, just off Sloane Avenue.
Somehow, despite a surge of interest and research in nutrition and fitness in the last year or so, London has little to show for it. “Healthies” may be the new “Selfies” and gyms may have developed into exclusive, members-only clubs but there is still so much confusion over eating the right thing in order to obtain optimum health and weight maintenance. People may be going to the gym but they’ll still follow some kind of unrealistic fad diet, or opt for the newest low-fat breakfast bar laden with empty promises of help. Wholefoods, Planet Organic and Cruush are all London has to offer and are our best attempts at ‘real food’. They may boast a range of superfoods and fresh fruit and vegetable juices, but trust me; they’re no Juice Press. We just haven’t quite got it yet.
Unlike New York, LA and Australia, London has been slow on the uptake of valuable information and education regarding real foods in the catering world. Things like why cold-pressed is better than centrifugal juicing or why Maca and Baobab provide more vitamin C than an orange are yet to make the headlines as celebrity diets are strutting around stealing the show. The dieting industry makes billions of pounds every year by victimising poorly educated and vulnerable people into falling for their moneymaking fads. But thankfully The Good Life Eatery has arrived bringing with it real knowledge, real food and real skill which until now only existed in places like The Juice Press, NY and Pressed Juicery, LA. Thank you Shirin. Thank you Yasmine.
The Good Life Eatery is what London has been lacking. Until now we’ve had to settle for murky, discoloured juices from Wholefoods knowing full well what we are missing across the globe. Along with the freshest of cold-pressed juices The Good Life also offers a sensational range of smoothies and snacks as well as an exceptional brunch and lunch menu. The menu isn’t vast but personally this makes decision making a lot easier, and each dish is full to the brim with ingredients so you practically get a few meals in one. The juices come in inspiring combinations and even a shot from the taster selection got me worked up, feeling great and excited for more. Made with a Hydraulic Juicer they ensure that all vital nutrients and enzymes are not lost during the process, making you feel better than ever and nothing like how you would after shop bought, sugar laden fruit juices.
The window is filled with gluten free, wholesome cakes and treats again with impressive concoctions like green tea cupcakes. The selection is varied with loaves, protein nibbles and biscuits, large slices and muffins, all of which are free from refined sugar and gluten, adding to the feel-good vibe. The lunch was amazing, consisting of ingredients that so many restaurants in London haven’t even heard of. I had a Kale salad with sweet potato topped with nuts and nutritional yeast. The menu board screams brilliance so much that you are dubious that what you order will actually be as good as it sounds. But it is. Pure satisfaction is what you will experience. Maybe it’s the way the kale was ‘massaged’ that made it taste so good. The attention to detail is evident in every mouthful, almost as evident as the abundance of nutrients. They use only the most wholesome, nutrient-rich, locally sourced produce keeping it ethical and really good quality as well as incredibly delicious - trust me, you can taste the difference. This is the first cafe i’ve been to in London which has a gluten free or spelt bread sandwich option, and you hardly notice the bread at all because its so packed with ingredients you can barely take a bite. Not a bite size socially acceptable anyway.
It’s not just the food and energising drinks that instantly improve your life, mood and body composition, even when you didn’t know they needed improving, but also the entire vibe and energy of the place. A sense of pure health and a slow, stress-free lifestyle is potent as soon as you walk in off the street. It’s not huge inside so the place is a small babble of chilled, interested and excited new comers. The atmosphere is low key and intimate and the perfect place for food lovers and health freaks to spend time. I love the decor, featuring huge jars filled with super foods and large blackboards which compliment the rustic exposed brickwork. It possesses both a convenient fast-food approach as well as a slow, welcoming, easy-like-sunday-morning kind of vibe. Grab a juice from the fully stocked fridge quicker than you can say KFC for an instant, on-the-go pick me up, or sit down for lunch and you wont be rushed away even if you’re making your way through your second gluten free club, waiting for a smoothie and intending to finish it all off with an Organic Nude Espresso (which - i might add - is like no other).